If you’re leading a growing company, you’ve felt it: execution slows down, misalignment creeps in, and stress builds. It’s not because your people aren’t smart or dedicated. It’s because the system you’re running on can’t handle the complexity anymore.
If you’re leading a growing company, you’ve felt it: execution slows down, misalignment creeps in, and stress builds. It’s not because your people aren’t smart or dedicated. It’s because the system you’re running on can’t handle the complexity anymore.
You can’t outwork physics. You can only work with it. Many of us try to scale through effort— but effort without alignment always burns out. Here’s the truth: Your business follows the same universal laws that govern everything else in
Most frameworks start at psychology. I start at physics. Here’s why that changes everything. If you’ve taken a personality test like Myers-Briggs or DiSC, PSIU might feel similar. But the real question is: How close to bedrock do you want
Your 2026 strategy won’t fail because of bad ideas. It will fail because of hidden misalignment. Every October CEOs and boards huddle for “strategic planning.” The ritual looks the same: long offsites, big decks, bold initiatives. But here’s the trap—most
Summary Insight: Airtable’s AI shift proves the point: tools don’t transform companies—structure does. Get the rules right and AI fuels leverage; get them wrong and it multiplies chaos. Key Takeaways: Structure must match strategy—especially when AI changes the game. Effectiveness
Stop optimizing what shouldn’t exist. AI is making this mistake faster than ever. I’m seeing companies rush to apply AI across their existing workflows. The thinking goes: “If we can replicate this process with AI, we’ll save time and money.”
If you doubled revenue tomorrow—what would break? It’s a question I ask every CEO I coach. Because here’s the truth: A system can only grow as quickly as its bottleneck. By imagining your company at double or triple its current
Summary Insight: The next AI leap isn’t faster individuals—it’s augmented teams. The real edge comes from building a centralized AI brain that unifies humans and machines around shared context, speed, and scale. Key Takeaways: AI multiplies chaos or clarity—your context
Your company doesn’t run on effort. It runs on energy. Every system — including your business — is either gaining or losing it. Ignore that balance, and entropy (the drift toward disorder) takes over. If you’ve ever asked: → Why
Many leaders make the same mistake: when there’s a breakdown in one area, they try to fix it right there. But the real leverage usually sits in an adjacent quadrant. That’s why the PSIU model is so powerful. It shows
Let’s build your high-performance organization together.
Organizational Physics® empowers CEOs and leadership teams to scale with clarity and confidence. By applying universal principles and proven frameworks, we help organizations improve internal performance, accelerate growth, and build resilient structures for the long term.
© Copyright Organizational Physics Inc.