If you’re feeling like your business will never scale, quit it. Just look at the humble beginnings of some of the world’s most iconic brands below. Then remind yourself that nothing is more powerful than consistency of vision and action sustained over time.

The 1st Disneyland

The original Disneyland.

The 1st Google


The 1st Walmart


The 1st Apple


The 1st Coke Bottling Plan


The 1st Nike


The 1st Kinkos


The secret to scaling your business is to design it so that you play to your personal strengths and passions. Doing so allows you to be naturally consistent in your vision and actions over time, even against seemingly impossible odds. Then, when others look at what you’ve created over the past 10, 20 or 30 years, it’s hard for them to even conceive of the humble beginnings in which you began.

In this regard, be like Walt Disney, Larry Page, Sam Walton, Steve Jobs, John Pemberton, Phil Knight, and Paul Orfela. Don’t fight against yourself. Be true to yourself and design a business model to support it.